Fran Coulter and Ira Rumick Highland Park Real Estate Agents

Selling

We offer an unmatched program for sellers backed up by over almost 60 years of combined results. See our list of sales We pride ourselves on getting our sellers top dollar in any situation. We handle resales, new construction, luxury homes, relocation properties, condo conversions and unique properties. (See our case study for 1 example.) If your property needs innovative marketing, we will find a solution for you. See our Marketing Comparison Checklist to see the complete package.

If you would like an evaluation of your current property, call us at 847-926-1697 or request an evaluation online using our Market Evaluation Form
 

“We interviewed 3 other realtors and decided to go with Fran and Ira. It was the best decision we ever made. Although they were dual agents they were always honest, open and looking out for our interest. During one particularly tense period we worked together on an alternate plan should things fall apart and actually received a back-up offer just in case…now that’s working overtime and doing the job for the client!  It was not only a minor miracle but was a breath of fresh air that someone would make such a huge effort to keep the process moving forward.” Joan, now living in Arizona

 

     5 Step Marketing Program

 

 

 

 

 Internet Exposure

 Property Websites
Realtor.com
Highest Traffic Sites

 Special Signage

 Outside
Inside

 4-Color Brochures

Interior Pictures
Exterior Pictures
Brochure Box

 Open House Campaign

For Public
For Brokers

 Direct Mail Campaign

Post cards
And/Or Letters
Huge Databases

 

Marketing Comparison Checklist

Marketing Comparison Checklist

Service  Fran/Ira  Agent 1  Agent 2
 Realtor.com- multiple pictures & descriptions  x    
 Realtor.com- Featured home slot for maximum exposure  x    
 ColdwellBankerOnline.com- multiple pictures and descriptions  x    
 ColdwellBanker.com- multiple pictures and descriptions  x    
 Individual website for your property **See Samples**  x    
 Fran-Irarealestate.com- multiple pictures and descriptions  **See Listings**  x    
 All listings on Google  x    
 All Listings on Yahoo  x    
 All listings on Trulia  x    
 Lead Router Technology for instant response  x    
 Chicago Tribune Advertising  x    
 Daily Herald Advertising  x    
 Pioneer Press Advertising  x    
 Other Print Advertising  x    
 Multi-page Color Brochure- pictures, feature sheet, survey, map and more  x    
 Direct mail to our customer sphere and neighbors  ** See Sample **  x    
 2 Multiple Listing Services  x    
 Highly Recognizable Sign  x    
 Custom Rider for your sign  x    
 Brochure box on sign  x    
 4 page brochure with professional photos for brochure box  ** See Sample**  x    
 Special signage including directional when appropriate  x    
 Special interior signage and feature cards  x    
 2 Full-time agents with almost 60 years combined experience  x    
 Fran has marketing degree and advertising and marketing background  x    
 Ira has finance background  x    
 Customized Marketing for unique Properties **See Case Study**  x    
 Trained, experienced negotiators  x    
 Large personal network  x    
 Large database of prospects  x    
 Both Ira and Fran in Who's Who in Luxury Real Estate  x    
 Constant Feedback and Reporting on showings and market conditions  x    
 National Relocation Company  x    
 National Broker to Broker Network  x    
 Intra Company Network  x    
 Company Reputation  x    
 Open Houses for Brokers  x    
 Open Houses for Public  **See Sample Promotional Post Card**  x    
 National Company advertising and promotions  x    
 National Company Radio and TV promotions  x    
 Agents who know how to get the job done  x